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Connected Digital Signage Delivers Seamless Retail Experience to Combat Showrooming

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Although online shopping provides convenience to customers, brick-and-mortar stores still offer richer retail experiences that online stores cannot provide, such as exclusive in-store services and hands-on experiences. However, physical stores today face the challenge of showrooming, a growing trend where customers visit a store to see a product and then buy it for a better price online using their smartphones or other connected devices.

 

To promote in-store sales and combat showrooming, NEXCOM's NDiS B533 digital signage player can be used to build a connected store that can deliver seamless, engaging and personalized shopping experiences.

 

This white paper details how the improvements in the graphics, multi-media and computing performance of 4th generation Intel® Core™ processors help NEXCOM's NDiS B533 deliver immersive visuals and intelligent interactions for digital signage; and how Intel® Active Management Technology (Intel® AMT) and the security features of the latest Intel® platform help simplify management and provide protection for a large scale digital signage network. Download to view the full content.

 

This white paper is published in Intel® Embedded Community. You can also review this article via following link. http://embedded.communities.intel.com/docs/DOC-7865

 

Connected Digital Signage Delivers Seamless Retail Experience to Combat Showrooming

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